These Terms and Conditions prevail in the event of any conflict or inconsistency with any other communications, including advertising or promotional materials. Entry instructions are deemed to form part of the Terms and Conditions and by entering the Promotion entrants agree to be bound by these Terms and Conditions. Please retain a copy for your information. Promoter: Asahi UK Ltd, Griffin Brewery, Chiswick Lane South, London, W4 2QB, England (the “Promoter” or “we” or “our”). Name of Promotion Asahi Super Dry 0% - Zero Compromise (the “Promotion”).
Opening/ Closing date & time The opening date for entries is 17:00 12th January 2026 (the “Opening Date”). The closing date of the prize draw is 16:00 15th February 2026 (the “Closing Date”). Entries received before the Opening Date or after the Closing Date will not be considered.
Eligibility and how to enter The Promotion is open to UK residents aged 18 or over who have internet access, excluding employees and the immediate families of the Promoter, its subsidiaries, other group companies, its agents, or anyone else professionally connected with the Promotion. Proof of age and residency may be required by the Promoter. To enter entrants must enter the form at https://uk.asahisuperdry.com/discover/asahi-super-dry-0-zero-compromise and provide their first name, last name and email address. Only one (1) entry per person is permitted. Anyone found attempting to bypass this rule by, for example, using multiple email addresses to enter, will be disqualified from the Promotion. The Promoter encourages responsible drinking and would direct entrants to read www.drinkaware.co.uk for more information.
Prizes First prize: one (1) pair of two (2) Box tickets to the Manchester City v Crystal Palace football match on March 21st 2026 at the Etihad Stadium and a signed Manchester City football jersey. The winners and their guests must all be aged 18+, be resident in the United Kingdom. The prize excludes accommodation, travel expenses or any other expenses not expressly stated. Runner up prizes: there are 202 runner up prizes of a 4 pack Asahi Super Dry 0% 330ml cans. The prizes are non-transferable, non-exchangeable, and cannot be redeemed for cash or any other alternative except that the Promoter reserves the right to substitute a prize with an alternative of equal or greater value in circumstances outside its control. The Promoter does not accept any responsibility if a winner does not or is not able to accept their prize. The first prize may not be swapped to an alternative date.
Winner notification
The winners will be chosen by random draw performed by automated software on Monday 16th February 2026 and will be notified by an email to the email address provided on entry on Tuesday 17th February.
The winners will be required to respond to the initial winning confirmation email sent to the email address provided within three (3) days to confirm to confirm their eligibility, their age and acceptance of the prize and the eligibility and age of their chosen guest. This may include being asked to confirm their age and their guest’s age by sharing an image of their ID and their guest’s ID such as a driving license or passport before the prize win is confirmed.
If a winner does not respond to the Promoter within three (3) days of being notified by the Promoter then that winner's prize will be forfeited and the Promoter will be entitled to select another winner in accordance with the process described above. Entrants are encouraged to monitor their email account during this time including checking junk/spam folders for relevant emails.
The match tickets for the main prize will be sent to the winner via email seven (7) business days prior to the match. The Manchester City signed jersey for the main prize and the 4 packs of Asahi Super Dry 0% cans for the runner up prizes will be sent to the winners by post within 30 days of the email notification of the win.
Promoter & prize provider The Promoter is Asahi UK Ltd, Griffin Brewery, Chiswick Lane South, London, W4 2QB, England. To contact the Promoter about the Promotion please email: consumerhelpline@asahibeer.co.uk.
Disclosure of personal data If you are a winner you could be featured in a publicity or photography or other promotional activity as we requires, without any compensation. You consent to us using your names and images in any promotional or advertising activity. The Promoter may collect your personal information directly or through its agents or contractors. The Promoter will use your personal information to conduct and manage the Promotion. The Promoter may disclose your personal information to our related companies, agents and contractors to assist in conducting the Promotion. To conduct and administer the Promotion fairly and efficiently we will process the personal data you provide during entry. This processing is necessary to fulfil our legal obligations arising from your participation in the Promotion. Any additional processing beyond administration of the Promotion requires your separate consent as indicated during entry. The Promoter may share your personal data with any company that is a member of the Asahi Europe & International group, which may include our Japanese parent company, where it is in its legitimate interests to do so for internal administrative purposes (for example, ensuring consistent and coherent delivery of services to our customers, corporate strategy, compliance, auditing and monitoring, research and development and quality assurance). We may also share our personal data with entities within our company group where they provide products and services to us, such as information technology systems.
Marketing Marketing communications will only be sent to you where you have provided explicit, informed consent, separate from entry. The Promoter will always obtain your voluntary consent as required by law and if we intend to disclose your personal data to any third party for marketing purposes. The Promoter includes a functional unsubscribe facility in each direct marketing communication we send you that you may use to opt-out of further communications. In addition to the personal data you provide we may also use hashed data to create audience segments for advertising purposes. This data is used to reach users similar to those in our existing customer base to target advertising to individuals who share similar profiles with you. Retention of personal data Personal data supplied during the course of the Promotion will only be processed as set out in these Terms and Conditions and the Promoter's privacy policy at: asahibeer.co.uk/privacy-policy. The Promoter will keep your personal data for no longer than necessary for the purposes for which the personal data is processed. The length of time we retain personal data for depends on the purposes for which we collect and use it and/or as required to comply with applicable laws and to establish, exercise or defend our legal rights. After this period your data will be securely deleted or anonymized. This data retention period will not exceed three (3) years from the date of your last activity within the service or platform used.
Right to erasure At any time you have the right to get your data deleted, the right to be forgotten by writing to data.request@asahibeer.eu putting “Data deletion request” in the subject line and specifying in the body of the email the name, surname and email that you provided during the registration. Privacy policies By entering the Promotion you confirm you have read and accepted the Promoter’s Privacy Policy: asahibeer.co.uk/privacy-policy
General
- Entrants must meet any eligibility requirements contained in these Terms and Conditions.
- If for any reason a technical interruption, fault or site failure occurs when participating online the Promoter does not take any responsibility for incomplete data submission that will not be considered valid for entry into the Promotion. Incomplete, invalid, illegible, misdirected or late entries will not be accepted.
- Entrants who do not give correct details or those who make an entry on someone else’s behalf will be disqualified at the Promoter’s discretion.
- Bulk entries made in any way, including using any software that allows entrants to increase that entrant’s entries into the Promotion in a way that is not consistent with the spirit of the Promotion that entrant’s entries will be disqualified and any prize award will be void.
- The prize is non-exchangeable, non-transferable and no cash alternative is offered. The prize may not be sold or auctioned or transferred to an alternative date.
- The Promoter reserves the right to replace the prize with an alternative prize of equal or higher value if circumstances beyond the Promoter's control makes it necessary to do so.
- The decision of the Promoter regarding any aspect of the Promotion is final and binding and no correspondence will be entered into about it.
- The Promoter must make available information that indicates that a valid award took place. To comply with this obligation the Promoter will send the surname and county of major prize winners to anyone who contacts the Promoter (enclosing a self-addressed envelope) within one (1) month after the closing date. If you object to either your surname and county being published or made available please contact the Promoter. In such circumstances, the Promoter must still provide the information and winning entry to the Advertising Standards Authority on request.
- Entrants are deemed to have accepted and agreed to be bound by these Terms and Conditions upon entry. The Promoter reserves the right to refuse to award a prize or withdraw prize entitlement and/or refuse further participation in the Promotion and disqualify the entrant where there are reasonable grounds to believe there has been a breach of these Terms and Conditions, any instructions forming part of the entry requirements or otherwise where a entrant has gained unfair advantage in participating or won using fraudulent means.
- It is the responsibility of the entrants to provide correct, up-to-date details when entering the Promotion and on prize acceptance. The Promoter cannot be held responsible for winners failing to supply accurate information that affects prize acceptance or delivery of their prize.
- The Promoter reserves the right to hold void, cancel, suspend, or amend the Promotion where it becomes necessary to do so.
- If for any reason any aspect of the Promotion is not capable of running as planned, including by reason of infection by computer virus, network failure, traffic congestion, bugs, tampering, unauthorised intervention, fraud, technical failures or any other cause beyond the control of the Promoter that corrupts or affects the administration, security, fairness, integrity or proper conduct of the Promotion, the Promoter may in its sole discretion modify or suspend the promotion or invalidate any affected entries. The Promoter reserves the right to hold void, cancel, suspend, or amend the Promotion where it considers it necessary to do so, without prior notice. If an act, omission, event or circumstance occurs which is beyond the reasonable control of the Promoter and which prevents the Promoter from complying with these Terms and Conditions the Promoter will not be liable for any failure to perform or delay in performing its obligation but will always endeavour to minimise the effect to entrants in order to avoid undue disappointment. Entrants are responsible for reviewing the terms and conditions before entering any Promotion.
- Insofar as is permitted by law the Promoter, its agents or distributors will not in any circumstances be responsible or liable to compensate a winner or accept any liability for any loss, damage, occurring as a result of accepting a prize except where it is caused by the negligence of the Promoter, its agents or distributors or that of their employees. Your statutory rights are not affected. Nothing in these Terms and Conditions excludes liability that cannot be excluded by law.
- The Promoter has no control over internet or communication networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter will not be held liable to any individual for any fraud committed by any third party nor for any event beyond its control including, but not limited to, user error and any network, computer, hardware or software failures of any kind which may restrict, delay or prevent an entrant’s entry to the Promotion.
- If any of these Terms and Conditions should be determined to be illegal, invalid or otherwise unenforceable then it shall be severed and deleted from them and the remaining clauses shall survive and remain in full force and effect.
- The Promotion and these Terms and Conditions (and any non-contractual issues that arise out of or in connection with them) will be governed by English law with any disputes as to the meaning of these terms and conditions subject to the exclusive jurisdiction of the English courts.